HOW CONNECT GROUP ADDED $105K IN REVENUE IN ONE QUARTER
An AI-talent recruiter went from chasing leads to reaching the right decision-makers on purpose. Delivered with myoProcess, a vetted growth partner.
The Problem
Connect Group places AI talent, and they’re good at it. Their reputation was solid. Their pipeline wasn’t.
Lead generation was inconsistent, so growth was slow. The sales team spent its time on low-quality leads and was close to burnout. And the right prospects were hard to find.
The agency wasn’t the issue. Client acquisition wasn’t predictable.
What changed: the plan
1. Start with the client’s pain. AI companies struggled to find skilled candidates, waited through long hiring cycles, and couldn’t tell if a candidate fit. Every message was written around those problems.
2. Reach the people who need talent now. Outreach went to decision-makers at AI-focused companies, with personalized messages and automated follow-ups so no lead slipped away.
3. Work the best leads first. Leads were segmented and scored by urgency. The team got tracking and reporting, so they knew where to spend their time.
The result
• +$105K in additional revenue in one quarter
• A lead generation process that brought in more prospects and better ones
• A sales team focused on high-value conversations instead of chasing
What was at stake
Without a system, another quarter looks like the last one: a talented team, an unpredictable pipeline, and burned-out salespeople.